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Forever Digital

A creative branding and marketing agency's musings on digital.
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It only feels like it was a few weekends ago that we were enjoying one of the longest and hottest summers that Manchester has seen in years. No rain for weeks, sweltering offices, mooreland fires and beer gardens bursting at the seams. But just like that, the Christmas markets are in town, accompanied by dark evenings, frosty starts and mulled wines... The post How to deliver a last-minute Christmas campaign appeared first on Forever Agency.

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Categories: uncategorised


Facebook Group  noun 1. A group of like-minded individuals come together and form an online community. A group can be global and made up of strangers, other times it could be localised.   The post Infiltrating Facebook Groups in 2018 appeared first on Forever Agency.

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Categories: social media

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On top of taglines, logos, repositioning creatively - and everything else that’s involved, one important factor at play when rebranding is maintaining search rankings following the switch. The issue is, too many brand agencies fail to grasp the importance of SEO during this process. They may be able to create a beautiful site for you, but what’s the point in a beautiful site that no one can find? Luckily, we’re an agency that can build a stunning and functional new website, create and...

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Categories: seo, migration, rebrand

Not content with causing enough of a stir when switching out their original favourite (star) button to a like (heart) one in 2015, it seems Twitter will not rest until they have infuriated every single user of the platform out there. The post Twitter readies removal of their ‘Like’ button appeared first on Forever Agency.

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Categories: uncategorised

Social media platforms are overflowing with influencers convincing us to part with our hard-earned cash for the latest answer to teeth-whitening #ad. We ask whether you'll get more bang for your buck with a "micro-influencer" over the likes of influencer royalty Zoella... The post The power of micro-influencers appeared first on Forever Agency.

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Categories: social media, influencer marketing, influencers

Type has personality. If it didn’t, Times New Roman would be slapped all over the shop and I’d be out the job. An identity doesn’t need to be over complicated, but considering the right typeface can imbue a project with the right feel... The post Just my Type – My relationship with typography and the importance of its use within branding appeared first on Forever Agency.

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Categories: branding

In the wake of Forever’s Awwwards recognition in mobile excellence, we take a look at some of the best practices for mobile web development The post Developing for Mobile : The Dos and Don’ts appeared first on Forever Agency.

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Categories: development, thoughts

After 23rd July 2018, Google Chrome will flag your website as "Not Secure" if you’ve not transferred to a HTTPS domain. The post SSL Deadline Day appeared first on Forever Agency.

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Categories: seo, https, https migration, ssl

There are a lot of misconceptions about stock photography, mainly that it should never be used seriously to market a brand, as it looks cheap and uncreative - but that isn't really the case these days... The post To Stock or not to Stock : Our take on using Stock Photography appeared first on Forever Agency.

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Categories: thoughts, stock images, stock photography, using stock imagery

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