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Latest SEO articles, tips and tricks from the top SEO blogs.
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Interview with SEMrush CEO on where the company is headed, what they're working on, pain points as an SEO, diversity in tech, and much more. The post Q&A with SEMrush CEO / Cofounder, Oleg Shchegolev appeared first on Search Engine Watch.

Source Feed: Search Engine Watch
Categories: industry, ceo, interviews, oleg shchgolev, qa, semrush

The Google ad diagnosis tool is currently down after showing data it should not have been showing. Google is investigating the issue. Please visit Search Engine Land for the full article.

Source Feed: Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing


Google Shopping product panel adds for “details”, “reviews” and “stores” options. Please visit Search Engine Land for the full article.

Source Feed: Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing



Posted by DiTomasoWe base so much of our livelihood on good data, but managing that data properly is a task in and of itself. In this week's Whiteboard Friday, Dana DiTomaso shares why you need to keep your data clean and some of the top things to watch out for. Click on the whiteboard image above to open a high resolution version in a new tab! Video TranscriptionHi. My name is Dana DiTomaso. I am President and partner at Kick Point. We're a digital marketing agency, based in the frozen...

Source Feed: Moz Blog

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$7.2 billion was lost to click fraud between 2016 and 2018. Here are common types of click fraud on Google Ads and what you can do to prevent and report it. The post How Google Ads is fighting click fraud appeared first on Search Engine Watch.

Source Feed: Search Engine Watch
Categories: ppc, automated click fraud, click fraud, google, google ads, manual click fraud

Once upon a time, in a land of rainbows, butterflies, and evil content overload, a gripping love story is unfolding. But this love affair isn’t what you’d expect — it’s no “Romeo and Juliet” or “Sleepless in Seattle.” Rather, it’s an unlikely courtship with a bond sealed by three little words: Business-to-Business. That’s right. We’ve said. The secret’s out. For the last decade, we’ve been head-over-heels in love with B2B content marketing. We know what you’re thinking. B2B can’t hold a...

Source Feed: Online Marketing Blog – TopRank®
Categories: b2b marketing, content marketing, b2b content marketing, why we love b2b content marketing

Most of our search activity is mobile now and most of our video viewing is too. How should this affect the way we approach SEO for our video content? The post Mobile search and video in 2019: How visible are you? appeared first on Search Engine Watch.

Source Feed: Search Engine Watch
Categories: mobile, seo, video, desktop search, mobile search, mobile serps, mobile video, youtube, youtube mobile, youtube search, youtube serps

As a content marketer, I’m always looking for more effective and efficient ways to communicate. I love the way communication is evolving online (with the exception of, say, YouTube comments). Think about it: A hundred years ago, it was much harder to convey a mood in text. You could trail off (…) You could ask questions (?) You could shout (!!) And that’s about it. Emoticons opened up the possibilities a bit, with “slight smile :),” “big smile :D,” and “guy wearing sunglasses sticking his...

Source Feed: Online Marketing Blog – TopRank®
Categories: b2b marketing, content marketing, humor

Posted by TheMozTeamThis post was originally published on the STAT blog. Whether you’re tracking thousands or millions of keywords, if you expect to extract deep insights and trends just by looking at your keywords from a high-level, you’re not getting the full story. Smart segmentation is key to making sense of your data. And you’re probably already applying this outside of STAT. So now, we’re going to show you how to do it in STAT to uncover boatloads of insights that will help you make...

Source Feed: Moz Blog

A way to speed up the critical job of traffic analysis in recovering from a bad redesign or site migration. Masterfully coded in python, step by step. The post Using Python to recover SEO site traffic (Part one) appeared first on Search Engine Watch.

Source Feed: Search Engine Watch
Categories: analytics, development, coding, development, google analytics, google colab, python, seo analysis, seo traffic, site traffic analysis

The holiday of love is upon us. On February 14th flocks of lovebirds will dash to the store, shop online and even search Google for goods and services that show their loved ones they care. In light of this sentimental and sweet holiday season, we’re thinking about the ways SEO can be a lot like […] The post Fall in Love with SEO, One Keyword at a Time appeared first on Keyword Performance, LLC..

Source Feed: Blog – Keyword Performance, LLC.
Categories: keyword research, seo, seo content, seo tools

“Step up on the railing. Hold on, hold on. Keep your eyes closed.” Jack is holding Rose around her waist, cautiously lifting her up to the Titanic’s bow. “Do you trust me?” He was a stranger up until days earlier, but still, her response is almost instantaneous. “I trust you.” Moments later, Rose opens her eyes and she’s flying, arms outstretched as the mighty liner propels her forward. She and Jack hold hands; they kiss. Celine Dion’s music wafts in the background. Teenage boys in the theater...

Source Feed: Online Marketing Blog – TopRank®
Categories: b2b marketing, content marketing, trust in marketing, trust in marketing statistics

Posted by TheMozTeamThis post was originally published on the STAT blog.In this article, we're taking a deep dive into search intent. It's a topic we've covered before with some depth. This STAT whitepaper looked at how SERP features respond to intent, and a few bonus blog posts broke things down even further and examined how individual intent modifiers impact SERP features, the kind of content that Google serves at each stage of intent, and how you can set up your very own search intent...

Source Feed: Moz Blog

Posted by Ben_FisherGoogle My Business (GMB) is one of the most powerful ways to improve a business’ local search engine optimization and online visibility. If you’re a local business, claiming your Google My Business profile is one of the first steps you should take to increase your company’s online presence. As long as your local business meets Google’s guidelines, your Google My Business profile can help give your company FREE exposure on Google’s search engine. Not only can potential...

Source Feed: Moz Blog

Over 600 million users visit FB business pages every day. 52% of consumers have discovered a brand there. Why and how to optimize for Facebook local search. The post Facebook is a local search engine. Are you treating it like one? appeared first on Search Engine Watch.

Source Feed: Search Engine Watch
Categories: industry, local, ppc, seo, social, facebook, facebook search, facebook search ads, facebook seo, graph search, local search

Posted by SamuelMangialavoriIf you read the title of this blog and somehow, even only for a second, thought about the iconic movie “The Silence of the Lambs”, welcome to the club — you are not alone! Despite the fact that the term “cannibalization” does not sound very suitable for digital marketing, this core concept has been around for a long time. This term simply identifies the issue of having multiple pages competing for the same (or very similar) keywords/keyword clusters, hence the...

Source Feed: Moz Blog

The post 10 Free Online Courses to Optimize Your Marketing Skills appeared first on Online Marketing Blog - TopRank®.

Source Feed: Online Marketing Blog – TopRank®
Categories: online marketing, marketing education, online courses, seo education

by Robert Clough Take out your plumber marketing checklist. You have a website with effective and responsive design. You created social media pages and are active on them. And you created your Google My Business page so Google recognizes your business. Is that everything? Nope -- you're missing a crucial digital marketing strategy. That strategy is SEO. How are your clients finding your business? They go on Google and search for relevant terms. You have to ensure your business is...

Source Feed: Search Engine Guide : Small Business Search Marketing
Categories: plumber, niche marketing, small business marketing

by Robert Clough Starting and running a business can get very costly. There are a lot of expenses to consider that can easily put you behind if you don't try to find some free or low-cost ways to manage them. Marketing is definitely one of those things where the fees can pile up very quickly. However, there is a way to save yourself and avoid digging a financial hole. Consider using a little creativity to apply methods for advertising your business that requires little to no investment...

Source Feed: Search Engine Guide : Small Business Search Marketing
Categories: small business, idea, marketing tactics, small business

by Robert Clough When you need to maximize your branding and your company as a whole, one of the best things you can do is master search engine optimization.  From a 2019 perspective, there are a number of things you can do that will help you build search traffic on your terms. No matter what kind of brand you'd like to build, using these tips will be helpful to you.  Capitalize on your branding by using the tips below.  1. Dedicate Yourself to Writing a Dynamite Blog Blogging is more...

Source Feed: Search Engine Guide : Small Business Search Marketing
Categories: search engine optimization, search engine, traffic building

by Robert Clough There are over 1.5 billion websites on the internet, and nearly all of them are competing for top search engine rankings. That's a staggering number if you want to compete for a top spot on Google and other search engines. And if you're site is falling behind on Google, you may need to consider getting some help with your SEO. With that in mind, read on to discover five surefire signs it's time to hire a professional SEO expert.  1. You Don't Have the Time to Learn...

Source Feed: Search Engine Guide : Small Business Search Marketing
Categories: search engine optimization, experts, seo success

The post פרסום בגוגל אדוורדס appeared first on פרסום בגוגל לעסקים.

Source Feed: פרסום בגוגל לעסקים
Categories: כללי

The post איך לפרסם בגוגל appeared first on פרסום בגוגל לעסקים.

Source Feed: פרסום בגוגל לעסקים
Categories: כללי

The post פרסום ממומן בגוגל appeared first on פרסום בגוגל לעסקים.

Source Feed: פרסום בגוגל לעסקים
Categories: כללי

by Jayson DeMers Video marketing is becoming more popular and more effective. Internet speeds and availability have made it easier and more feasible to stream video regularly, and mobile devices have also made videos more convenient --especially when compared to reading an article with the same content. On top of that, competitive pressure from the millions of brands already capitalizing on video marketing has made it a more sought-after choice for businesses. There are many tactics...

Source Feed: Search Engine Guide : Small Business Search Marketing
Categories: search engine optimization, marketing strategies, seo, video marketing

If you want to garnish more leads and sales from your website in 2019, then it’s time to refine your SEO strategy. Don’t worry–it’s not hard. Here are 3 actions you can take right now to help you maximize your conversion rate this year. 1. Replace Slides With Static Hero Images When building websites, many […] The post 3 SEO Tips To Boost Your Conversion Rate in 2019 appeared first on Keyword Performance, LLC..

Source Feed: Blog – Keyword Performance, LLC.
Categories: google analytics, seo

Getting your restaurant to the first page of Google doesn’t have to be as difficult as it seems. Sure, there is competition, but what industry doesn’t have competition? Time and time again, marketers and business owners have found ways to rise above their competitors, so why can’t you? Today we will be outlining 4 steps […] The post 4 Powerful SEO Tips For Restaurants in 2018 appeared first on Keyword Performance, LLC..

Source Feed: Blog – Keyword Performance, LLC.
Categories: general, google, local seo, seo

When you’re beginning to craft your search engine optimization strategy, it’s tempting to focus on short-term goals. You want to take all the steps you can to create a few “shortcuts” to launch your online campaign. While some of these may be worthwhile, it’s critical to not lose sight of your long-term strategy, and this […] The post To Improve SEO, Look to Your Content Marketing appeared first on Keyword Performance, LLC..

Source Feed: Blog – Keyword Performance, LLC.
Categories: blogging, seo, seo content

If everyone performed their Internet searches in the same way, then search engine optimization (SEO) wouldn’t be the art and science it is today. But the truth is that people search in different ways, and your brand needs to understand how searchers’ intent – not their actions alone – affect your likelihood of being found. […] The post For Better SEO, Gain An Understanding of Searcher Intent appeared first on Keyword Performance, LLC..

Source Feed: Blog – Keyword Performance, LLC.
Categories: seo

Probably the single best video to watch to understand the power of Google & Facebook (or even most of the major problems across society) is this following video about pleasure versus happiness. In constantly seeking pleasure we forego happiness. The "feed" based central aggregation networks are just like slot machines in your pocket: variable reward circuitry which self-optimizes around exploiting your flaws to eat as much attention as possible. The above is not an accident. It is, rather,...

Source Feed: SEO Book

Grist Much like publishers, employees at the big tech monopolies can end up little more than grist. Products & product categories come & go, but even if you build "the one" you still may lose everything in the process. Imagine building the most successful consumer product of all time only to realize:'The iPhone is the reason I'm divorced,' Andy Grignon, a senior iPhone engineer, tells me. I heard that sentiment more than once throughout my dozens of interviews with the iPhone's key architects...

Source Feed: SEO Book

Wrastlin With The News The current presidential cabinet includes a WWE co-founder & this passes for modern political discourse: #FraudNewsCNN #FNN pic.twitter.com/WYUnHjjUjg— Donald J. Trump (@realDonaldTrump) July 2, 2017 CNN promised vengeance. Something To Believe In The pretense of objectivity has been dropped: These reporters aren't ideologues. They're just right-thinking people who lean left. Somewhere along the line, they stopped pretending to be objective about Trump. ... People don't...

Source Feed: SEO Book

Recently rank checker started hanging on some search queries & the button on the SEO Toolbar which launched rank checker stopped working. Both of these issues should now be fixed if you update your Firefox extensions. If ever the toolbar button doesn't work one can enable the Menu bar in Firefox, then go under the tools menu to the rank checker section to open it. Years ago we created a new logo for rank checker which we finally got around to changing it today. :) Categories: seo tools

Source Feed: SEO Book

3/21/2017
Last August I wrote a blog post about how attention merchants were sucking the value out of online publishing. In it I noted how the Yahoo! Directory disappeared & how even DMOZ saw a sharp drop in traffic & rankings over the past few years. The concept of a neutral web is dead. In its place is agenda-driven media. Politically charged misinformed snippets. Ads cloaked as content. Public relations propaganda. Mostly correct (but politically insensitive) articles being "fact checked" where a...

Source Feed: SEO Book

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